1stDDS.com Monthly Marketing Credits

Marketing Credits are credit dollars that we give you to offset the cost of your 1stDDS.com marketing budget each month. The amount of your credit dollars will vary based of the IDA program you enrolled in and the number of high-value new patient markets you have targeted.

Each 1stDDS.com Information Portal Listing has a base cost of $10 per month which includes one free Standard Zip Code Listing. Premium City Listing costs vary from $5 to $99 monthly depending on the population of the city you choose. Your monthly marketing credits can be used to offset some or even all of your 1stDDS.com marketing budget depending on your new patient targets and geographic markets.

IMPORTANT NOTE: You are in control of your 1stDDS.com marketing budget. If the cost of your selected portal listings, Premium City listings and zip code choices exceeds your monthly marketing credits, the difference will be charged to your account’s registered credit card.

Right now you may be thinking… “Ok, no problem. I’ll just be sure never to exceed my monthly marketing credit.” And that’s fine by us. However, it may not be the smartest marketing strategy.

Currently the average doctor’s account is billed about $225 a month over their marketing credit budget. Why are they spending more money than their monthly credit? Because of the “Return on Investment” (ROI) they get by extending their marketing reach to more portal listings and a wider demographic market.

They are spending the additional $225 a month because they are getting back tens of thousands of dollars in additional new patients! This is not fantasy. It is automatically tracked and calculated for you.

You can review the calculations, change the variables and see the actual new patients. It is not rocket science. It is mathematics. And, you are in total control. Let’s go back to the ROI report:

This report tells you what is working and what is not. If you see a negative ROI number you know one of two things.

1.  You have not selected a wide enough geographic market for this portal listing, or
2.  Based on your average “Marginal Profit” for this type of patient (the net profit after direct costs of delivering the dentistry), it is not a good market for you to be in.

It takes about 3 to 4 months to get a good reading on a specific portal strategy.

What is your risk? As little as $10 a month, for three months, to test a portal and see if it returns a profit.

What is your gain? Check the Marginal Profit Guide. Just one additional new patient will add from $200 for a pedo patient, to $4,000 for an implant patient, to your bottom line … minus the $30 it cost you to test the portal.

This is a relatively simplistic example and lacks the refinements that could dramatically improve your results, but it does make the point -- it doesn’t take much of a marketing investment to get a good return.

The next one in the series is…. How to Geographically Target your market with Premium & Standard listings

If you would like access to all six of these dental marketing videos in a high quality video format with downloadable notes, visit www.InternetDentalAlliance.com/1stDDS.htm

You should also check this page for notification of any special trial offers we may be offering.

As you can probably tell, 1stDDS is just one part of our Internet marketing campaign solutions for dental practices.

Each of our campaign’s start with a one-on-one doctor consultation to target high-value new patients in your local market… Cosmetic, Implant, Sedation, Ortho. Up to 24 different patient types, based on your areas of training or specialization.

Then we build a multiple precision-targeted websites, each designed to capture those same high-value patient groups.

We use the 1stDDS directory program to register you on the Dental Information Portals that are targeted at your high-value patient types.

We also set you up with your own automated email newsletter program to build loyalty and drive more referrals from your current patient base.

We follow all these Internet solutions with a training program to Turn Your Team into a Front Desk Marketing Machine.

And finally, you’ve got ongoing expert guidance and support from real live people 5 days a week form 8 AM to 5 PM CT.

On top of all that it’s guaranteed!

Call now! Toll-Free at 877-446-5466.

Or…

You can visit our website to schedule a marketing consultation on line at www.InternetDentalAlliance.com/contact.htm

Additional Resources for 1stDDS Solution Part 4
Additional Resources For Current IDA Members:
	Request a review of your current 1stDDS Internet marketing campaign strategy.
	Request a 1stDDS Account Activation Appointment to expand your current IDA marketing campaign at no-charge.
	Request an appointment to review and expand your entire IDA marketing campaign with addition targeted high-value local dental practice websites.
	Download 1stDDS.com White Paper - The Fastest Way to Get New Patients.
Additional Resources For Non-IDA Members:
	Request an appointment to review your Internet marketing strategy and discuss any special new member promotional offers.