Step 1: Dental Practice Marketing to Target High-Value New Patients in Your  Local Market

Targeted High-Value New Patient Markets

Your first step in dental practice marketing is to select the types of marketing campaigns you want to launch for your practice. Each campaign is targeted at a specific category of high-value new patient you want to attract to your practice.

We have campaigns for both general dental practitioners and board certified specialists. Most of our doctors test between two to three campaigns initially and expand their dental marketing as their success grows.

Geographic Marketing

Once you have selected the type of new patients you want for your campaign, IDA will help you target your dental practice marketing in up to five geographic markets surrounding your office.

"My practice has noticed that more and more of our patients are coming through our IDA website. In fact, my Office Manager LeeAnn reported that our largest case this year reached over $90K in production. This patient requested an appointment online on our IDA website and came in as a sedation and implant case." - Greg L. Gist, D.D.S., Southlake, TX   "My practice puts our IDA domain names for our websites on all of our marketing material. It is like a 3rd party endorsement of our practice. I find that many of our patients go to our website to learn more about the practice and get more dental information. The results are fantastic, just yesterday I was able to gain acceptance of two of my treatment plans for two new patients. One was a $35,000 case for implants and the other a $40,000 case for implants. I find that patients who go to our website are more educated and tend to follow through with treatment plans." - Dr. B

Campaigns for General Practitioners: Anxiety Free Patients Children’s Dentistry Patients Cosmetic / Restorative Patients Dental Implant Patients Denture Patients Family / General Dentistry Patients Gum Disease Patients Invisalign Patients Minimal Sedation Patients Orthodontics / Invisalign Patients Orthodontics Patients Root Canal Patients Sedation Patients TMJ / TMD Patients Tooth Whitening Patients Wisdom Teeth Patients Campaigns for Board Certified Specialists: Endodontist Patients Oral Surgery Patients Orthodontist Patients Orthodontist / Invisalign Patients Pedodontist Patients Periodontist Patients Prosthodontist Patients